The Kitchen Island Plays
Designing a logo for a playwright, with full creative freedomCreating this logo was a delightful opportunity to blend creativity and humor. This series of comedy plays, set in and around the kitchen, needed a logo that captured their light-hearted and topsy-turvy nature. With full creative freedom, I crafted a hand-lettered design that brought the playful spirit of the performances to life.
THE PROCESS Starting with sketches, I experimented with how I could use different styles of hand-lettering to reflect the energy of the comedy plays and/or the kitchen setting. The final design strikes a balance between fun and readability, creating a logo that resonates with the light comedic theme and audience.
TIMELINE January 2023
SCOPE Logo Design; Branding; Hand-Lettering; Proceate; Adobe Illustrator